Author: Serhii Nadtochii

Major outages of the past: lessons learned for digital resilience In a blameless culture of teal organizations with flat structures, we don’t look for guilty ones, focusing on the reasons and consequences instead, seeking ways of resolution. The Crowdstrike outage is doubtlessly not the first and not the last, what can we learn from the…

Conversion Rate Optimization: Research-based app and web redesign Customer journeys optimized What does a perfect customer journey map look like? It resembles a video game. Gameplays change, there are monsters to kill and fellows to team up with, but users must feel they are progressing toward the goal. Like in the game, every accomplishment takes…

How to Choose a Software Development Partner: A Non-Tech Founder’s Guide Whether for a product development boost, streamlined project management, or addressing staff shortages, partnering with a software development services provider is a chance to bring growth to your business. It must, however, be kept in mind that there are two equally important factors to…